When we first started
WBF or
Wholesale Bird Feeders, we were aiming at attracting resellers of the bird niche to buy from us. Then later on, we decided that the community of bird watchers and those who like to attract wild birds are more frequently visiting us. Now here is two points we need to clarify before moving on to what we have to say:
1- This does not mean that we ditched our wholesale seekers. On the contrary, we love new inquiries and requests. After all this is our prime expertise.
2- We did not follow the crowd of websites that try to monetize from every unique visitor they receive, instead, we started to build trust between our content and our readers. So the site turned into a combination of informative resource about how to attract birds, how to keep birds coming to your backyard or garden, how to choose the best feeders as it's our expertise and how to even make homemade bird feeders yourself at your very own home without having to spend a dime on our "meant to sell
WBF" site. We then made it possible for those visitors who really came accidentally to buy individual items through our picks of amazon feeders. So if you come looking for wholesale bird food, seed or feeders and you happen to stumble onto this kind of individual supplies, just ignore them and contact us.
I hope you get the whole point, we turned from just the solely a sale phase to the source-of-all-bird-shop era. Our readers deserve to gain knowledge and not just buy and leave with no actual mental gain about their everlasting habit: bird watching.
This good intention actually took us to a whole new level. WBF site has become a dictionary for those attracting birds to their window or garden feeders. We helped them know how to make it happen and we will keep teaching bird lovers all the new tricks to keep getting even more birds.
Now back to the main point that actually made me write this post while i am terribly in need of sleep. I might just lie down on the garden grass and nap even. Lol.
The great gap between.....
Wholesale bird feeders and the homemade ones
Why would people buy bird feeders wholesale? From what experience has told us, it's either because they want to resell them for profit, or want to buy only one bird feeder with the "price of wholesale per item". while the second type of buyers is desperately on low budget, the first type - resellers - can fulfill the needs of such buyers and still be making profit. Without helping this type of bird feeder buyers, you are actually enforcing them to make their own homemade bird feeders because they simply can't afford to buy with the market price. And you wouldn't want me to tell you how many people are starting to make their own homemade bird feeders. Let's just say they are so many to the degree we're teaching them how to do it simple and easy right on this website. Or let's just declare that the traffic we receive from this type of visitors is more than you would imagine. Have you considered the term "how to make bird feeders"? or "how to make homemade bird feeders"?
Looks fine to us still, if a visitor is going to learn from our site without spending, then great. Money comes by other means anyway. Intellectual knowledge is gold, and we are giving it away. We never started liking our own WBF site until it became informative. Try it on your own bird accessories site, you will really know the meaning of providing your visitors with not just a quality product, but also a favor. Become a hopper that jumps from the vendor status to even someone that donates important info as well. stop thinking financially for a while and render content that helps.
But, financially thinking, here it comes:
Let's take a live example, the method i am going to discuss is not a rocket science nor new, it's so simple that i can't believe there are wholesale resellers out there not using it to the bone. It made us $2000 offline per week in our hometown and oh boy we didn't even invent it.
You are a wholesale reseller and you bought 100 pieces of bird feeders for say 10 dollars each to resell for $20 each. Instead of getting onto the high hopes train and spending weeks trying to sell away your feeders with such price, you simply drop the price too low down to say $10.45 each. Look me in the eye and tell me you won't be selling them faster than a lightening. Well, not that fast but you get the idea. It's the popular quantity game. sell so many and earn so few per sale. They all add up and you end up in profit. Oh wait, isn't this the whole concept of "wholesale reselling"? Right, but seems people are doing it wrong.
Why do we get those people - "bird feeders" potential buyers - to hate our industry and try learning to make feeders on their own while we can give them what they want? why not give them the ability to have an inexpensive but quality product? Why not make them happy to use our ready made stuff? Simply because we're greedy. Well, not anymore, not in our case. Our shop sold extremely competitive bird feeders for a profit as low as 9 cents per piece, we made it to the 2000 dollars a week and we made our local competitors scratch their heads thinking we went nuts selling at such low price. At the end of the month, we made net profit, sold out all our large inventory base and, most importantly, built our reputation in no time as the most
affordable bird feeders in the area. Did you notice the bold words? i said affordable. That's the point. You and the customer end up satisfied. Let your competitors scratch their heads.
See that was not so hard.
On the run note before i am off to go, i would like to point out that this is the first post i publish to my fellow wholesalers. I have seen many people doing things wrong. And as much as i would love to maintain less competition in the
bird feeders field, i couldn't hold this point in the closet. Just like i will not stop writing for readers even if they are not becoming buyers at my site. Come to think of it, there will always be buyers but those who are not .....surf the web too.
Dear fellow wholesale Birdfeeders resellers, i will be posting more material on our niche later on. To your success.
Medo Joe.